Cybercriminals have increasingly targeted Meta Business Manager accounts, putting business assets at risk. With pages, pixels, and permissions all tied to one system, unauthorized entry can quickly escalate into significant disruption.
The best defense starts with account basics. All users connected to the platform should maintain strong, unique passwords tied to their Facebook or Instagram logins. Weak or reused credentials open the door to intrusions. Encourage regular password updates aligned with security standards.
Two-factor authentication is another critical safeguard. It requires an additional code beyond the password each time someone logs in. To apply this at the account level, access Business Settings, open the Business Info section, then Business Options. From there, set the two-factor authentication requirement to “everyone” using the dropdown menu.
After activation, users must configure two-factor login for their personal Facebook accounts. This is done by navigating to the Security and Login Settings section, choosing the two-factor option, and following the setup steps. Options include third-party apps, text messages, or device-based approvals.
Email domain restrictions offer another useful security filter. Assigning your business’s official domain as a trusted one ensures that only users with authorized company email addresses gain access. This setting is available inside the Security Center under Business Settings.
Periodic access reviews help maintain account hygiene. Administrators should regularly examine active and inactive users by visiting the “People” tab within the “Users” section. Anyone who no longer requires access, such as former staff, should be removed immediately.
For businesses that qualify, verification is strongly recommended. Verifying your business not only confirms legitimacy with Meta but also unlocks additional account functionality. Follow the verification steps to complete the process.
It’s also important that at least two people have full administrative access at all times. This reduces the risk of lockouts or loss of control if one account becomes compromised or an individual exits the company.
Finally, for businesses using a credit line through Meta, dual approval requirements add protection. Having another person approve credit line sharing ensures accountability and blocks unauthorized transactions.
