1. Launch a Business Page That Works for You
Skip personal profiles. A Facebook Business Page gives your brand a home where you can post, advertise, and manage content without exposing personal details. Plus, you can assign roles and work as a team behind the scenes.
2. Craft a Snappy Bio That Sells
Use the description space to tell people who you are in one sharp sentence. Keep it short, clear, and catchy and this is often the first thing visitors read, so make it count.
3. Lock In a Memorable Username
Choose a handle that matches your brand name. It becomes part of your custom URL and helps users tag you easily. Keep it simple, recognizable, and consistent across platforms.
4. Add Contact Info and Link Other Channels
Make it easy to reach you. Include your email, phone number, location (if needed), and hours. Then, link your Instagram, WhatsApp, or other social accounts to show you’re active and connected.
5. Turn On Messenger for Instant Replies
Messenger gives customers a direct line to ask questions or chat with your brand. It’s fast, convenient, and personal perfect for building trust and closing deals quickly.
6. Share Your Brand Story to Build Connection
Use the “Story” section to go beyond products. Talk about how your business started, what you believe in, or what sets you apart. Pair it with a great photo and keep it genuine, people respond to real stories, not just sales pitches.
