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Meta Ads

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Meta Ads, Facebook Ads, Instagram ads

Successfully managed over ฿1,511,962.01 in ad spend for both local Thai and expat clients,
driving targeted campaigns that generated measurable results.

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Category
Meta Ads
By
Ariel

Project Description

As a paid ads specialist, I successfully managed high-conversion Meta Ads campaigns across Thailand and Myanmar, optimizing ad performance for diverse client bases. My approach focused on data-driven strategies, audience targeting, and budget optimization to maximize ROI.

 

THE STORY

In Thailand, I managed over ฿1,511,962.01 in ad spend, helping both local businesses and expat-focused brands scale their online presence through precise audience segmentation and creative ad optimization. My campaigns contributed to increased engagement, lead generation, and revenue growth.

In Myanmar, I oversaw ad campaigns across four different accounts, each with a budget exceeding $10,000. Despite challenges in the digital landscape, I leveraged deep market insights and platform-specific optimizations to ensure consistent performance and strong returns on investment.

OUR APPROACH

To ensure optimal campaign performance, I conducted in-depth market research to understand consumer behavior in both Thailand and Myanmar, allowing me to craft highly targeted ad strategies. By leveraging detailed audience segmentation, I tailored ad messaging and creatives to resonate with local trends and cultural preferences. My approach involved continuous A/B testing to refine ad performance, optimizing for engagement and conversions. I strategically allocated budgets to maximize ROI, balancing reach and cost efficiency across different campaign objectives. Additionally, I closely monitored key performance indicators (KPIs) using data analytics, making real-time adjustments to bidding strategies, targeting, and creatives to sustain high-performing campaigns. Through this adaptive and data-driven methodology, I successfully scaled businesses and achieved measurable result.

 
 
 
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Email Marketing Campaign